Barça Innovation Hub's tweet - "Lídia Sànchez, Head of Digital Analytics @FCBarcelona, confirms data is key to achieve Business / Brand goals. Explaining her work at the club with data adds more value to fans worldwide. Saying at #STC21 attendees can expect to dive into trends like fan engagement + monetisation "

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Barça Innovation Hub

@BarcaInnoHub | 45,070 followers

Lídia Sànchez, Head of Digital Analytics @FCBarcelona, confirms data is key to achieve Business / Brand goals. Explaining her work at the club with data adds more value to fans worldwide. Saying at #STC21 attendees can expect to dive into trends like fan engagement + monetisation https://t.co/q1HABjaUpy

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