Whirlpool won't be left behind: “We are confident that sustained strong consumer demand and our previously announced cost-based pricing actions will offset the impact of global supply constraints and rising input costs." - CEO Raw materials go up = Prices go up. Simple math.
Conagra ($16B biz) raised prices last quarter: “We are pleased with the initial results, there will be a lag between the time we are hit with higher costs & when we realize the benefits of our actions." "Our elasticities look good so far & we have more pricing coming" - CEO